lead designer – AI-first learning & design
Amsterdam based
aka creative captain of our design squad
- Do you love working with a dynamic international team and an inspiring culture?
- Are you eager to grow as a creative leader in an environment where personal development is a priority?
- Are you based in/near Amsterdam?
what if you could help transform:
what if you could help transform:
- Complex capability building into binge-worthy, AI-powered learning experiences
- Turn co-workers into brand ambassadors through design that nudges real behaviour change
- Inspire a team of learning designers and graphic designers to push the limits of what’s possible.
Do you have a passion for AI and how it changes the way we design and facilitate learning? Do you love to experiment, prototype and ship? Are you the kind of leader who turns “what if…?” into “done!”; while bringing others along? Then we have the perfect opportunity for you!
As our Lead Designer, you’ll steer a cross-functional crew of learning designers and graphic designers to build scalable, experience-driven learning solutions for global brands. You’ll champion Reverse Thinking in every journey we create, blend live facilitation with smart automation, and set the bar for creative excellence across formats: video, voice, motion, interactive, in-person and virtual.
what's in it for you?
- You will be part of an EPIC team: Empowering, Purpose-driven, Inspiring and Coaching.
- Work in a ‘blue ocean’ consultancy with unique concepts, methodologies, and impact measurement.
- You will enjoy a FREE working climate/culture: Fun, Relevant, Energising and Engaging.
- Steep learning curve, real ownership, and visible impact on projects across the globe.
responsibilities:
- Lead & coach a multi-disciplinary design team; set creative direction, review work, and grow skills through feedback, showcases and design critiques.
- Design end-to-end experiences (from insight to impact): journeys, toolkits, videos, voice-overs, motion graphics, job-aids and facilitator assets.
- Prototype fast and test relentlessly: run experiments, A/B creative, and iterate based on data + learner behaviour.
- Operationalise AI-first workflows across the studio to boost quality, speed and consistency.
- Partner with consultants & clients to translate business goals into outcomes, stories and design briefs that move people to action.
- Guard the craft: ensure brand consistency, accessibility, and measurable learning impact.
your AI superpowers
- Hands-on with Synthesia, ElevenLabs, Sora, Google AI Studio (or similar video/voice/gen-AI tools).
- Comfortable orchestrating toolchains (e.g. Keynote, Pandoc or comparable) to automate asset creation and versioning.
- You’re obsessed with testing and inventing new ways to inspire people to change their behaviour, and you can show us the experiments you’ve run.
- You evangelise AI with responsibility: you help others adopt new workflows, share best practices, and keep ethics, IP and data security in view.
- Solid command of Adobe CC and/or Figma; bonus points for motion design, LXP/LMS authoring, and data-informed design.
the perfect match:
the perfect match:
- 3+ years of experience in learning/design, including leadership of creative or learning design teams.
- You connect conceptual thinking with pragmatic delivery and love challenging the “usual process.”
- Experience working for (or with) strong, global brands.
- Fluent in English; Dutch is a big plus.
- Amsterdam/The Netherlands based (or willing to be).
If this makes you happy, you are a perfect fit for this position.
is this you?
Did all of this increase your heartbeat, and do you want to learn more about this opportunity? Send your application to welcome@startreverse.com.
Any creative way of presenting yourself as a perfect match will be appreciated.
an idea for
a better
fit?
We are always happy to welcome talented new people to the Start Reverse family. If you do not see the ideal job opening but you know you would be a perfect match, let us know! Describe your ideal job position and explain how this can contribute to our purpose of bringing relevance to the world.
Is that you?
Did all of this make your heart jump a little, and are you dreaming of what this new challenge would look like? Let’s talk! Send your application to welcome@startreverse.com.
