Project | DELA


Performance Solutions offers a wide range of solutions. From (experience) concept development to training & coaching. From social & mobile learning solutions to customized bite-sized training content & gamification solutions. Below you’ll find an overview of solutions we offered at Dela.

Reverse Engineering

Reverse Thinking & Engineering turns your customers into loyal fans, and employees into passionate brand ambassadors. We offer Reverse programs as:



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About Dela

Dela was founded on 11 March 1937 in Eindhoven. The foundation of the funeral association ‘Draagt Elkanders Lasten’ ended the unfair habit of burying people with an open class distinction.

Corporation DELA

Our founders were convinced that this could and should be different. The principles were – besides solidarity – the connection between people and the care they have for each other. In 1942 the founders felt strong enough to turn the association into a corporation: an organization without profit in mind, where the members, literally and figuratively, stood up for each other. DELA is a cooperative company that focuses on the continuity of life. It is our ambition that our customers face the future as carefree as possible.  

Core Values

Through our broad financial and practical services we are able to assist our members with full support. What we offer is assurance, care and continuity. Our ambition is based on involvement, integrity, and entrepreneurship.

Broad Service

The growth of DELA is rooted in these values and reflects the connection with our customers, our people, and our surroundings. From the origin in funeral insurance and funeral services we are continuing to contribute to a broader service and to an energetic cooperative company from and for our customers.