Project | Nationale Nederlanden


Performance Solutions offers a wide range of solutions. Changing the way people learn, lead, and interact by transforming employees into ambassadors, business into an experience, managers into leaders, and training into impactful learning. We trigger companies to work collectively to create memorable experiences.  Below you’ll find an overview of solutions we offered at Nationale Nederlanden.

Reverse Engineering

Reverse Thinking & Engineering turns your customers into loyal fans, and employees into passionate brand ambassadors. We offer Reverse programs as:


FISH! Philosophy

Create unique employee and customer interactions… As colorful as the fish in the sea are the possible applicabilities of the FISH! Philosophy. With FISH! Energizer, FISH! Workout and FISH! Training we offer you three alternatives how you can introduce FISH! to your company. Turning your employees into excited brand ambassadors, who love coming to work and have fun when interacting with colleagues and customers alike.

In many organizations fun is still seen as opposite of work. The fear of being perceived as lazy can be quite substantial. That is why it is important to assure employees that a lively, personal atmosphere is favored and laughing is explicitly allowed. With FISH! you can motivate your employees to be themselves at work.

Do you want to learn more about the FISH! Philosophy? Just drop us a line, visit our FISH! Events or become a FISH! Facilitator yourself by joining the certification program. Please find dates and locations in the event calendar.



We would love to hear about your challenge! Just click the button below and drop us a line or call us at +31 (0)23 – 510 0 510.


About Nationale Nederlanden

We are a financial services company active in 18 countries, with a strong presence in a number of European countries and Japan. Our roots lie in the Netherlands, with a rich history that stretches over 170 years.

We are committed to helping our customers secure their financial future, offering retirement services, insurance, investments and banking products. Our customers range from individuals and small and medium-sized companies to large corporates and institutional investors. We operate through agents, intermediaries and banks, as well as directly with customers through our websites and contact centers.With more than 14,000 employees, we aim to deliver high-quality service and products. Our approach is committed, straightforward and personal. We seek to offer our customers value for money, freeing them up to focus their resources on what matters to them.

We aim to provide our customers with an excellent experience that inspires them to recommend us to their family and friends over any other financial company. We offer value for money, as an integral part of this.We understand that for our customers, money is usually a means to an end ‒ life is about living. That’s why we do our very best to help our customers achieve their dreams and overcome any adversity along the way. Through our retirement services, insurance, investments and banking products, we are committed to helping our customers secure their financial future. That is our purpose at NN.  We aim to be a company that truly matters in the lives of our stakeholders.

Our Values

At NN, we want to help people secure their financial futures. To fulfil this purpose, we base our work on three core values: care, clear, commit.

  • We care means we empower people to be their best. We respect each other and the world we live in.
  • We are clear means we communicate proactively and honestly. We are accessible and open.
  • We commit means we act with integrity and we do business with the future in mind.

We take our distinct values seriously. They are commitments not only to our customers, but to all our stakeholders. The values are embedded in our key processes and they guide the actions of all of us throughout the entire organisation.

Our Strategy

Our strong foundation of our purpose, brand, values and ambition, combined with our focus on our strategic priorities enables us to create long term value for our company and our stakeholders: customers, shareholders, employees, business partners and society at large.

Nationale Nederlanden Customer Experience - Performance Solutions