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Reverse Thinking in HR. How do you create fans from your (employer) brand?

person Jeroen Ruigrok
folder_open Events
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The attraction of potential and competent employees, which also have a perfect DNA with the organization is a daily challenge for the HRM team. Recent figures from UWV (The Employee Insurance Agency in the Netherlands) have shown that recruiters are dealing with a candidate advantaged market – mainly, in the sectors of construction and ICT candidates which offer more options.…
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Customer Employee Experience Culture - Rove Hotels

An Experience Driven Culture… What’s that all about?

person Reverse Academy
folder_open Customer Experience, Employee Experience, Gamification, Jude Lee
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In the wake of media coverage over shockingly poor Customer Experiences, such as the recent dragging of a passenger off an overbooked United Airlines flight, we have to ask ourselves: How does an organization get to the point where processes in practice are working against them? In this age of Employee Empowerment and accountability, did any of the airline staff…
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Success is no longer counted by dollars and likes, but by how many lives we positively impact…

person André Wiringa
folder_open Customer Experience, Hospitality, Retail
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We live in a time where everything happens in an instant. Everything has to happen fast, efficiënt. Where the rhythms and skills of work turn into cash. Where likes depict our happiness. Where the promise of fulfillment of every wish is at the touch of a button. Luckily you know that’s not the truth. You know working for money and…
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How to treat Generation Y employees?

person Michiel van Eunen
folder_open Customer Experience, Reverse Thinking
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Not a week goes by, or I see some inspirational / interesting / insightful post about what people want from their work, and especially how this is different for younger people (generation Y), than for mid-career (gen X) or near-retirement (baby boomers) employees. I read that Generation Y: Is lazy. Has a short attention span. Feels entitled. Requires constant praise.…
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3 tips to keep Customer Experience top of mind

person Matthew Harrington
folder_open Customer Experience, Reverse Thinking
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I love the beach. On my days away from work, I’ll throw a towel and a book in my dry bag, flip my folding chair over my shoulder and stroll down the block to the warm sand.  And I’m never without my favorite boardshorts.  The other day I noticed I was missing a button, so I dug into that drawer…
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Alternate Reality Games Workforce Gamification

The Hunt for Mister X

person Michiel van Eunen
folder_open Gamification, Retail
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A tall, blond man enters the store. Besides the two women at the end of the aisle, he is the only customer. He wears sunglasses, a blue-checkered shirt, worn jeans and lemon green sport shoes. You look around and signal your colleagues, crossing your fingers and discretely pointing to the man: ‘Could this be him?’ You approach him like you…
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